As chief creative officer and executive vice president, Bing Gordon plays a key role in providing counsel to marketing, studio producers and development teams to continue to ensure that EA�s games are the most creative and innovative titles on the market. Considered one of the most experienced entertainment software marketing executives in the industry, Gordon most recently served as executive vice president of marketing, overseeing marketing staffs located in San Mateo and Walnut Creek, California, Austin, Texas, Vancouver, British Columbia, and London, England. Prior to that, Gordon served as executive vice president of EA studios, a post he held since 1993, and senior vice president of Entertainment Production, responsible for the design, development, and production of entertainment titles and creative properties. Gordon received a B.A. from Yale University and an M.B.A. from Stanford University.
Gordon hosted a seminar discussing "Designing Games for Next Generation Machines."