Now at Bonfire, Anna Sweet has worked at Microsoft Game Studios, Caffeine, Oculus, and Valve, where she helped grow the Steam Platform. She also advises venture capital firms on investing in games & entertainment.
The Growing Interest of Venture Capital in the Gaming Market
There is an increase in the investment dollars flowing into the gaming market. With new investments in content studios like Bonfire, Singularity6 and Second Dinner, investors are interested in an expanding roster of gaming companies. How should studios weigh the opportunity of equity investment against non-dilutive options from traditional sources like platforms and publishers? How can gaming companies best position themselves to take advantage of the opportunities enabled by these new types of capital?