How to Launch Your Game to the Press in 1 Million Easy Steps
Publishers and studios will often complain about press. Press will often complain about publishers and studios. Do these folks ever talk? Now here’s their chance. Join this group of seasoned professionals to hear what they loved and hated about some of their most memorable game and product launches. Expect an honest and frank discussion of what to do and what to avoid!
Nick Chester is the PR Manager at Epic Games, creators of Fortnite, Unreal Engine, and more. He first entered the games industry as a journalist, later transitioning to public relations for Harmonix Music Systems and working with their publishing and development teams on games like Dance Central, Rock Band, and Amplitude. When he’s not playing video games, you can find him eating an entire bag of jelly beans while answering emails in a timely fashion.