Doug Lowenstein became the first President of the Entertainment Software Association in 1994. The ESA is the trade association of the interactive entertainment industry, serving the business and public affairs needs of its members. Under Lowenstein's direction, the ESA has been an effective voice in Washington, D.C., on such industry issues as ratings, piracy, and copyright issues. He has also overseen the highly acclaimed E3 trade show owned by the ESA.
Lowenstein moderated the "Dude! Who Stole My Game?" panel.