Jason Rubin has been developing games since 1985. Rubin, partner Andy Gavin, and the Naughty Dog team, are responsible for the creation of the Crash Bandicoot franchise, and for developing the first four Crash titles: Crash Bandicoot, Crash Bandicoot 2: Cortex Strikes Back, Crash Bandicoot: Warped, and CTR: Crash Team Racing. Together, these titles have sold more than 20 million units worldwide, with more than half of the sales coming from outside the U.S. Crash 3 is the only foreign created and developed title to have sold more than a million units in Japan in the history of video games.
Rubin hosted a seminar discussing "Designing for the Mass Market."